Mind Mapping Software for Your Business

Mind mapping software can help you illustrate your business infrastructure and work processes.

Aliza Sherman
4-minute read
Episode #21

Hi there, The Digital Marketer here, ready to help you put the power of the Internet and technology to work for your business.

Are you the kind of person who can understand something better when you draw a picture? Or do you have clients who want to see a diagram of what you're telling them? Mind mapping software could do the trick.

I'm the kind of person that likes to draw diagrams to explain everything, but my freehand illustration skills are lacking. So I've been searching for the perfect software to create flowcharts and flexible, colorful diagrams to get my point across. That's how I learned about mind mapping.

What is Mind Mapping?

Mind mapping software has a lot of the features I need to create the diagrams I need. According to Wikipedia, a mind map is "a diagram used to represent words, ideas, tasks and other items linked to and arranged radially around a central key word or idea." Phew! People use mind maps to
  • Generate ideas and brainstorm,
  • Better visualize their ideas, or
  • Create a structure out of their ideas.

People swear by mind mapping as a way to solve problems and make decisions, particularly when there are a lot of tasks or ideas involved in a process.